Pocketmath Inc. allows users to purchase mobile advertisements on participating ad networks, exchanges, publishers, applications and web sites.
We believe that Pocketmath Inc. services enhance our users’ web experience. If you do not want us to collect any further information from you via our ad delivery process, then you may choose to opt-out via optout.pocketmath.com.
As we explain in more detail below, we may collect information about you in the following ways: when you complete a registration form; when you use or interact with Pocketmath services; when you install or use the Pockemath API plugin; when you visit a website that directly or indirectly uses the Pocketmath services; or when you view or respond to advertisements served by us or on our behalf.
We collect “Direct Information,” which means any information that you directly give us. For example, by registering with us, you will be directly giving us certain information, some of which identifies you personally, such as your name, email address, and other registration information. From time to time, you may also directly give us additional information about yourself if you engage in any other transactions with us, such as when you give us your phone number to seek customer support.
We collect “Usage Information,” such as general click stream behavior, web pages viewed (including the URL addresses and content of such pages), search queries from which you are directed to a page, navigation from page to page through our publisher networks, time spent on each page, items that you click or select, IP address, cookie-based information, information about your geographic location (e.g., derived from your IP address), and your Internet Service Provider.
We also collect “Technical information,” such as the type of browser you are using (e.g., Internet Explorer or Mozilla Firefox), the type of operating system you are using (e.g., Windows or Mac OS), the central processing unit on your computer, and your manner of connecting to the Internet (e.g., connection speed through narrowband or broadband access).
Together with the information that we collect from you, we may combine non personally identifiable information (e.g., demographic information such as zip code) that we receive from our publishers, advertiser clients and other third parties. For example, we may also receive publicly available information from third party websites with whom you have registered (e.g., social networks).
We may use your Direct Information to: (a) fulfill requests for our services; (b) communicate with you and respond to your inquiries; (c) conduct research about the use of the Pocketmath Inc. services; (d) enable you to create an account, store log-in credentials, and customize your access and use of Pocketmath Inc. services; (e) contact you from time to time about Pocketmath Inc. services; and (f) provide offers for products and services of Pocketmath Inc. and our partners, publishers, advertiser clients and other third parties that may be of interest to you.
We may use the Direct Information, Usage Information and/or Technical Information that we collect (alone or in combination with information that we receive from our publishers, advertiser clients and other third parties) to assemble non-personal, demographic and behavioral information to group users that share a common interest into “Audience Segments.” These Audience Segments do not contain personally identifiable information; for example, these segments may disclose that a user located in a geographic area may be interested in cars, but these segments do not identify or include the name, e-mail address, phone number, mailing address, or user name of any specific individual. We may use these Audience Segments to: (a) match advertisements that may be of interest to our users that fall within that segment; and (b) assist our publishers, advertiser clients and other third parties to deliver advertisements and offers that may be of interest to users within a given segment.
In some cases, if you have chosen to make personally identifiable information (e.g., your name) publicly available through third party websites (e.g., social networks), we may seek your consent to use that personally identifiable information in connection with services that we offer in conjunction with our publishers, advertiser clients and other third parties. We will not disclose your personally identifiable information without your consent.
We may use Technical Information to analyze your browsing patterns and content, in order to personalize and target ads to you.
We do not sell Direct Information, nor do we share any Direct Information (including any Direct Information combined with other Usage Information or Technical Information) with any third party for marketing purposes.
We may disclose any information we collect, including your personally identifiable information, if: (a) you specifically authorize it (e.g., you respond to an offer made by a third party on the Pocketmath services or you use our social media services); or (b) we reasonably believe that we are required to do so by law, regulation or other government authority or to protect our rights and property or the rights and property of the public or any user.
We use non-personally identifiable Direct Information, Usage Information (e.g., Audience Segments) and/or Technical Information with third party advertisers and publishers to assist us and them in delivering relevant, personalized advertising that is aligned with user interests. For example, these companies may use such information (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over) in order to provide advertisements about goods and services that are likely to be of greater interest to you. Your preferences collected through this process may be used to influence a selection of types of marketing messages that you receive across websites of our publishers, advertiser clients and other third parties.
Periodically, you may click the “Incognito” button to “hide” yourself for a limited period of time, so that we will disable (during such time) our tracking of your additional Usage Information for targeting purposes, but you will continue to receive advertisements tailored to your preferences and usage. This “Incognito” option applies only to Pocketmath’s tracking feature and does not apply to cookies or web beacons that are used by our publishers, advertiser clients and other third parties.
Whenever you voluntarily post information in public areas of websites operated by Pocketmath Inc. or the Internet (e.g., journals, Blog, message boards, and forums), you should be aware that this information may be accessed by the public. Please exercise discretion in deciding what information you disclose.
By accessing or using the Pocketmath Inc. services, you represent and warrant that you are at least eighteen (18) years of age, and that you have the right, authority and capacity to enter into legally binding agreements under applicable law.
We implement physical, electronic and procedural restrictions (e.g., password protection), in an effort to help protect confidentiality of your personally identifiable information. Please remember that no technological environment is completely secure, and we cannot guarantee confidentiality of any communication or information posted or otherwise transmitted on Pocketmath or any other website over the Internet.
You may cancel your account with us at any time, by submitting a request to firstname.lastname@example.org. We will act on your request as promptly as possible.
We may retain your Direct Information, Usage Information and/or Technical Information to the extent permitted by applicable law, but we reserve the right to delete any such information (e.g., including any data that you may have saved on the Pocketmath services) without any liability to you.
Your California Privacy Rights: California privacy law allows California residents to obtain specific disclosures about a business’s privacy practices if it shares information with other companies for direct marketing purposes. To make a request to Pocketmath under California’s privacy law, please send an e-mail to: email@example.com.